With a strong foundation in B2B sales and account management, I bring a results-driven mindset to UX design, ensuring that every design decision is tied directly to business outcomes. My experience working with global brands has honed my ability to translate complex client needs into actionable insights—a skill I now leverage in user research and usability testing to identify pain points and optimize user journeys.
Certified in Google UX Design and Google Analytics 4, I specialize in using data-driven methods—such as A/B testing and behavioral analytics—to validate design hypotheses and measure UX ROI. By combining my business acumen with expertise in tools like Hotjar, VWO, and GA4, I deliver intuitive, user-centric solutions that not only enhance engagement but also drive measurable improvements in conversions and revenue.
More recently, I’ve integrated AI tools like Google AI Studio, Cursor, and Vercel v0 to create smart, cost-effective digital solutions and automated workflows. For example, I developed a system that connects client inquiries from Google Sheets to email automation, and instantly generates a ready-to-send PDF quotation—also triggered by text message—streamlining the entire quotation process from input to delivery.
This unique blend of commercial insight, UX measurement, and AI integration allows me to bridge the gap between user needs and business goals—creating digital experiences that are not only engaging but also deliver tangible business results.
Based in Taipei | Open to remote and global opportunities
I combine a love for great design with a keen eye for business and marketing to create digital experiences that truly connect and convert.
Aligns design with business value creation
User-focused, effective digital experience
Data-driven, conversion-oriented design
Rapid, scalable, and customized solutions
Whether you’re launching a new business or improving an existing one, I provide services tailored to your stage and budget.
Crafting interfaces that feel natural and intuitive—because good design should never get in the way. I start with wireframes and user flows to align with your users’ goals. Then I use A/B testing and behavioral analytics to refine and optimize based on data collected through GA4, Hotjar, VWO.
Whether it’s a brand-new product or a revamp of an existing one, every design decision is backed by insights to boost usability, conversions, and satisfaction.
More than just a pretty face—your site will look great and work even better. I build responsive, and scalable websites using Webflow, WordPress, or custom code. Whether you’re launching your first site or rebranding, I ensure your digital presence is polished, mobile-friendly, and conversion-ready from day one.
Turn clicks into customers with smart, data-driven campaigns. From setting up and managing Facebook and Instagram ads to building high-converting funnels, I use tools like GA4 and GoHighLevel to track performance and optimize your growth. Want more leads? Better engagement? Let’s build the right journey for your audience.
Automate the repetitive, personalize the experience, and free up your time. I use AI tools like Google AI Studio, Cursor, and Vercel v0 to create custom automations and web tools tailored to your business. From streamlining internal tasks to building lightweight, intelligent apps, we’ll save time and reduce costs—without cutting corners.
